Thu, 28 Oct, 2021

Kuala Lumpur: Shaikh Salman bin Ebrahim Al Khalifa, the AFC President, has called for ‘fair play’ in next year’s AFC and FIFA Elections without ‘third party interference.’
Speaking at the closing of the 28th AFC Congress, Shaikh Salman told the AFC delegates that the next time they all meet would be for the elections, which will be held on April 6, 2019 in Kuala Lumpur, Malaysia.
The AFC President said: “As you know our elections are always based on the spirit of fair play. Like in football, the rules and regulations must be respected.
“In Asia and particularly here at the AFC, we have built a positive reputation and image in the last five years. We do not need nor do we want any third party interference or influence in our elections. We need to be strong on this matter.”

Thu, 28 Oct, 2021

Kuala Lumpur: The 28th Asian Football Confederation (AFC) Congress today approved changes to its Statutes, which align the AFC with the highest principles of good governance.
The AFC Congress overwhelmingly approved the recognition of the five Asian Regional Associations and ‘welcomed them as partners’ in delivering the AFC’s Vision and Mission in the years ahead.
Also approved was a change in the Statutes which requires candidates for the office of the AFC President to be nominated by at least three Member Associations – but not necessarily by the Member Association they represent.
Thu, 28 Oct, 2021

Kuala Lumpur: AFC President Shaikh Salman bin Ebrahim Al Khalifa announced the support of the Asian football family for the FIFA President, as well as FIFA’s proposal to revamp and introduce new competitions for the benefit of the global game.
Thu, 28 Oct, 2021

The Asian Football Confederation (AFC) President Shaikh Salman bin Ebrahim Al Khalifa today signed the historic commercial contract with partners DDMC Fortis which secures the financial future of the game in Asia for a decade.
In Kuala Lumpur, Malaysia – the home of the AFC Headquarters - Shaikh Salman and Dr Yi Rentao, the Chairman of DDMC Fortis, signed the deal which gives the exclusive rights to DDMC Fortis to market the AFC’s commercial properties for the next two cycles that take place from 2021 – 2028 - starting with the FIFA World Cup 2022 final qualifying round.
The AFC President said: “This is a most significant day in the history of the AFC. With the signing of this contract, the AFC can guarantee its Member Associations that the game in Asia has tremendously solid financial foundations from which to build.
“I am grateful to DDMC Fortis for the confidence and trust that they have shown in the current success and future potential of the Asian Football Confederation. The game in Asia has never been in a better position and we should cherish that.”
Dr. Yi Rentao, Chairman of DDMC Fortis and Wuhan DDMC Culture Co. Ltd said: “We are extremely proud to sign this contract and enter into this significant partnership becoming the first Chinese enterprise to have secured such a comprehensive commercial mandate for a prestigious global football property. We see this partnership as an opportunity for DDMC to carry out the important “Belt and Road” strategy.
“DDMC Fortis was created specifically for the purpose of delivering this prestigious mandate for the AFC. We built the company by combining DDMC, a leading Chinese Sports, Media and Entertainment company, with Fortis Sports, an expert sports marketing agency founded by Patrick Murphy and David Tyler.
“By combining the global market expertise of the two companies we are in the position to take Asian football to the next level and kick-off a golden decade of growth.”
The agreement will confirm DDMC Fortis as the exclusive agency for the AFC during the period 2021-2028 and in turn they will be dedicated entirely to the AFC’s determination to deliver the three AFC Vision statements of being the world’s leading confederation; to produce successful teams and to confirm football as the number one sport in Asia.